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Which Drives More Trust: Storytelling Marketing or Endorsement Marketing?
Short answer: BOTH. Any marketing-minded leader will tell you that capturing and retaining consumer attention is more challenging than ever. It’s WHY we specialize in two powerful strategies: Storytelling Marketing and Endorsement Marketing, among other powerful content. TRUST is the ultimate currency in marketing, so why are they not utilized more in marketing campaigns across […]
Case Study: Enhancing Marketing ROI with Proven Content’s ROI Recapture Program
Client Overview A broker in Commercial Real Estate was facing serious challenges with their digital marketing efforts. Despite significant investments in paid advertising and content creation, their website was not converting visitors into leads effectively. They reached out to Proven Content because they were spending thousands of dollars on Facebook ads and Google ads but […]
ROI Recapture: Small Moves, Big Results, Better Marketing Returns
Marc Dube — Proven Content’s own president and founder — pulls from decades of experience in sales and marketing to chat about recapturing marketing ROI. Marc’s insight shines light on the complexities of modern marketing, spotlighting where direct sales and ads are losing their edge. Marc also has a gameplan — one we here at […]
