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Facts Tell — Stories Sell

Facts Tell — Stories Sell

Connor Dube, Proven Content CMO, talks about the ways B2B marketers can use stories to simplify complexity and help prospects connect the dots across dynamic B2B solutions. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can sit...
Ways To Showcase Social Proof in B2B Content

Ways To Showcase Social Proof in B2B Content

Connor Dube, Proven Content CMO, talks about using social proof to build trust throughout the B2B decision-making process. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can sit back, relax, and consider it done. What I Need...
Why Customer Voice Is Content Gold

Why Customer Voice Is Content Gold

Customers talk. You’ve got ears in product development, sales, reputation management, customer support, performance management, and analytics — yes, your business is listening. But what about your brand? If your marketing teams aren’t tuned into the authentic...