by Proven Content | May 1, 2023 | Blogs
Marketing today is more complex than ever. Companies increasingly seek to broaden their appeal, while also focusing on delivering relevant messages to a diverse audience. Many businesses struggle with this concept because they fear it will diminish their brand...
by Proven Content | Apr 9, 2023 | Blogs
Marketing has changed a lot in the last decade. In fact, with the advent of new technology and social media platforms, it’s in a continuous state of flux. Staying on trend is rather hard under these circumstances — largely because a trend can fizzle out in just a few...
by Proven Content | Apr 4, 2023 | Blogs
Content marketing appeals to a broad audience of prospective clients — but for your content to reach that audience, it needs to be searchable. That’s where search engine optimization (SEO) comes in. Create the right content Before your content is searchable, it must...
by Proven Content | Jan 4, 2023 | Blogs
2022 is wrapping up, and that means it’s time for New Year’s resolutions. Let’s apply what we’ve learned over the past year to set content marketing resolutions for 2023! Use the source Choosing sources is always a hot topic for marketing content. Useful, accurate,...
by Proven Content | Dec 19, 2022 | Blogs
Have you ever been annoyed by a commercial or online ad? Is your response best described as mildly irritated, moderately perturbed, or utterly infuriated? If you’ve ever sworn an oath to avoid a product in retaliation for its exasperating ad, you know what NOT to do...
by Proven Content | Dec 12, 2022 | Blogs
Marketing content isn’t just about selling a product. It’s about creating a dynamic interaction between you and your audience, making space for your brand in their minds, and offering your unique perspective on the topic at hand. The most effective content does more...